Hello! I'm Xinwei Luo.
A UX/UI & Product Designer currently based in Germany
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Case Studies
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Work Experience
OCT, 2024 - Current
UX/UI Designer, eTinda
As part of the eTinda team, I worked on designing a dashboard for sellers, aimed at small, marginalized producers. I focused on creating an easy-to-use interface to help sellers manage product listings and track orders efficiently. By integrating storytelling features that highlight the producers' backgrounds, I contributed to promoting the value of their products, helping to foster connections between sellers and buyers.
AUG, 2024 - OCT, 2024
UX/UI Designer, DB Website Redesign
I spearheaded the redesign of the DB website's booking flow, optimizing UI elements for a more intuitive user experience. By simplifying the ticket booking process and introducing a membership promotion in the hero section, I improved the user journey, resulting in a 25% reduction in booking time and a 15% increase in completed bookings. My efforts contributed to a more streamlined and user-friendly interface for travelers.
Mar, 2024 - MAY, 2024
UX/UI Designer, PrintPal
I developed a user-friendly interface for PrintPal, focusing on reducing the complexity of remote printer setup and management. By conducting user research and implementing feedback, I reduced setup time by 30%, which contributed to a 20% increase in overall user satisfaction. My work streamlined cross-device functionality, improving the user experience for remote printing tasks.